Bloomberg examines Amazon’s internal struggles to get its internal struggles to get its gaming division into practice
Amazon’s video game division has been struggling to get off the ground and a Bloomberg report indicates how much has been spent trying to make this happen.
Two sources familiar with Amazon’s budget told Bloomberg that the tech giant spends “nearly $ 500 million a year” operating the video game division.
This number does not include Twitch, the streaming service that Amazon bought in 2014, or its Amazon Luna cloud streaming service.
Amazon has incorporated several video game veterans since the first creation of its development operation, including portal designer Kim Swift and Far Cry 2 director Clint Hocking, who neither continues with the company.
The Bloomberg report details issues within Amazon, including a lack of incentives, struggles with its Lumberyard engine, and an internal “sibling culture” where women didn’t have the same opportunities as their male counterparts, according to interviews. in addition to 30 current and former Amazon employees.
Amazon’s struggles to launch a game include the cancellation of several projects, including the fantasy sports game Breakaway and, more recently, the hero shooter Crucible.
Its New World MMORPG was delayed from 2020 and is currently slated for release this spring.