On Friday night, Beyonce released the full video of her new Ivy Park collection, which is in collaboration with sportswear brand Adidas.
After weeks of taking pictures of herself dressed in different looks for the runways, her latest post on Instagram unveiled even more winter clothes and shoes for fans.
“ICY PARK,” the 39-year-old megestrella titled the recording, which also included cameos by Hailey Bieber and Gucci Mane modeling the clothes.
New: Beyonce released the full video of her new Ivy Park collection on Friday night, which is in collaboration with sportswear brand Adidas.
Some of the pieces not seen in the mother of three’s latest release included a feather jacket covered with name tags, which read, “Ivy Park,” and a gray windbreaker, which combined with a jewel-encrusted wrapper. .
Other sets featured her posing in a pink ensemble with a matching leather-lined Jeep.
He finished the retro look with metallic white cat-eye sunglasses, with his hair in a tall, elegant ponytail from the 60s.
Icy Park: after weeks of taking pictures of herself dressed in various looks on the slopes, her latest Instagram post unveiled even more winter clothing and footwear for fans
Glow in the dark: The star looked absolutely fabulous in its sleek look
It began teasing the new collection last month, after releasing a winter campaign clip from Wonderland.
He put on a white bustier with an all-white ski look, with a furry ushanka hat, blower gloves, and a matching scarf, as he put on a ski lift.
Also appearing in the campaign is 24-year-old Bieber, who wore a sporty look with the same pink print while lying on the hood of the matching Jeep.
Hot Pink: The new recording of the 39-year-old megestrella included cameos by Hailey Bieber and Gucci Mane modeling the clothes
Ice Queen: She also rocked a pink ensemble with a matching leather-lined Jeep, while mocking her new “Icy Park” collection for Adidas Ivy Park X
Hip: Finished the retro look with metallic white cat eye sunglasses, which wore her hair in an elegant 60s ponytail
Hailey tossed her tight belly into a brown ensemble with skirt, sports bra, jacket and hat, with the same geometric print.
The campaign also features Gucci Mane and Dallas-born singer Kaash Paige, modeling the brand’s new ski clothing-inspired winter collection.
In addition to winter clothing and accessories, there are new footwear styles from Ultra Boost, Forum Lo, Forum Mid and Super Sleek sneakers, in addition to the first Super Sleek boot.
Snow Queen Bey! Dressed in white, the star seemed ready to touch the tracks
So bright: Gucci Mane covered himself while showing off his big bling to watch fire
According to Adidas, the collection was created with the goal of showing “creativity, individuality and imagination” in those who wear the pieces.
Icy Park follows the Drip 2 October collection and re-uses the motto “This is my Park”, but this time it’s “Your Park Is Your Wonderland”.
The Adidas x Ivy Park line, which includes all sizes, was first launched in February 2020.
Bring it on: The Adidas x Ivy Park line, which includes all sizes, was first launched in January 2020
Beautiful in pink: Hailey Bieber, 24, also appeared in the campaign, wearing a sporty look with the same pink print, while lying on the hood of the matching Jeep
Meanwhile, Beyonce has recently shared how she used fashion as a “getaway” during the closing in an interview with Vogue UK.
Formation training producer, who has nine-year-old Blue Ivy, and three-year-old twins Rumi and Sir, with her husband Jay-Z, enjoyed booking one day each week because she and her children are they dressed and posed to take pictures while quarantining at home. the coronavirus pandemic.
And the “tradition” they established had a big influence on the latest Ivy Park collection.
Matchy matchy: Hailey threw her tight belly in a brown ensemble with skirt, sports bra, jacket and hat, with the same geometric print
Great kicks: in addition to winter clothing and accessories, there are new footwear styles from Ultra Boost, Forum Lo, Forum Mid and Super Sleek sneakers, as well as the first Super Sleek boot
She then said, “During my forties, fashion was a place of escape for me. My kids and I went out with Fashion Fridays.
“Every Friday we would dress up in my clothes or make clothes together and take pictures of each other.”
This is the third drop in its line, after its first collaboration with Adidas took over social media last January, it sold quickly online, as did the second collection, which fell in November.
Beyoncé previously launched the athleisure brand in March 2016, launching a collection with Topshop.
Sold out: marks the third drop in the line, after his first collaboration with Adidas took over social media last January, it sold quickly online, as did the second collection, which fell in November