Lenny Kravitz asks his fans to invest in his own life and become a heartbeat billionaire in Stella Artois’ new Super Bowl ad
Lenny Kravitz asks fans to invest in your own life and become “Heartbeat Billionaire” in the new Super Bowl ad for Stella Artois.
The 56-year-old rocker partnered with the brewery for its christened campaign Invest your beats in the heart Artois.
The core of the new campaign is to make people realize that they should invest their time in spending it with those they love around them.
Heartbeat Billionaire: Lenny Kravitz asks fans to invest in their own lives and become “Heartbeat Billionaire” in the new Super Bowl ad by Stella Artois
Life Artois: The 56-year-old rocker partnered with the brewery for his campaign called Invest Your Heartbeats In The Life Artois
The ad opens with Kravitz walking towards a battery as he sits up and states, “We are all born with 2.5 billion beats.
The rocker grabs the drumsticks, dark, balanced tones, and a gold nose ring with his unique dreadlocks, adding, “That makes you a billionaire.”
He starts pounding on the drums before his resemblance becomes animated as his song It Ain’t Over Till It’s Over starts playing.
Drums: The ad opens with Kravitz walking towards a drums as he sits down and states, “We’re all born with 2.5 billion heartbeats
Lenny Animated: He starts drumming on the drums before his resemblance becomes animated as his song It Ain’t Over Till It’s Over starts playing
He asks fans, “We don’t waste the fortune we have inside us,” suggesting that “invest in each other, invest in the moments we share.”
“Because you’re rich in life when you’re a billionaire of the heartbeat,” the singer adds as he watches himself mingle with a group of friends.
“Invest your beats in Life Artois,” he adds when the 30-second ad ends.
Invest: Ask fans, “Don’t waste the fortune we have inside us,” suggesting that “invest in each other, invest in the moments we share.”
Mingling: “Because you’re rich in life when you’re a billionaire’s heartbeat,” the singer adds as he watches himself mingle with a group of friends
Reverse: “Invest your beats in Life Artois,” adds when the 30-second ad ends
“This life is short and while we all have a chance to experience 2.5 billion beats, each is special and should be treated as such,” Kravitz said in a press release.
“It’s a very powerful message and it comes at a very special time for everyone to pause and marvel at the true riches of life: our time among us,” he added.
As part of Anheuser-Busch’s commitment to building a more sustainable future, the film has won the Environmental Media Association’s golden green label and follows the guidelines for sustainable production of television, films and events.
Life is short: “This life is short and while it gives us all a chance to experience 2.5 billion beats, each one is special and should be treated as such,” Kravitz said in a statement. press
Recently, Kravitz paid tribute to his iconic godmother, Cicely Tyson, who died at the age of 96 last week.
“With inimitable style and grace, my dear godmother, Miss Cicely Tyson, made her great exit to heaven. She lived a remarkable life until the last moment,” he began.
“A true pioneer, who discovered her heart and soul to be able to witness the spirit of the characters she portrayed so brilliantly, that they continue to move and inspire generations,” she added.
Tribute: Kravitz recently paid tribute to his iconic godmother, Cicely Tyson, who died at the age of 96 last week