McDonald’s Golden Arches at a sale outlet in Westbury, New York.
Kickstand | E + | Getty Images
McDonald’s is taking steps to increase the number of historically underrepresented women and groups in its senior leadership positions.
By 2025, the company expects senior executives or senior leadership roles to be at least 35% of historically underrepresented groups, 6% more than 2020 benchmarks, and at least 45% women. , 8% more than 2020 levels McDonald’s is looking for full gender parity for leadership positions by the end of 2030.
According to the company’s 2018 data presented to the Employment Opportunities Commission, women represented 32% of its executives at the executive level or higher. Approximately 33% of executives or seniors identified as black, Hispanic, or Asian.
The executive vice presidents will have their compensation linked to the fulfillment of the annual objectives. McDonald’s has approved the goals that apply to the company’s highest levels, including its CEO, Chris Kempczinski.
From 2021, 15% of executive bonuses will be based on human capital metrics. System-wide sales growth and operating revenue growth will account for 42.5% of incentive plans.
Leadership team members are also taking steps to create multiple nominations for all open functions, actively interacting with internal and external diversity groups, and advising and sponsoring more women and minorities.
In July, following international protests fighting racism and police brutality, McDonald’s announced plans to make commitments to diversity and inclusion. In November, the company hired Reggie Miller as head of diversity.
Over the past year, McDonald’s has faced accusations of racism at all levels of the company. Two Black executives sued the company in January 2020, claiming that it distanced advertising from Black customers and rated the stores of its Black franchisees more harshly than the locations of White operators. The company also faces three lawsuits from current and former black franchisees, who allege they were directed to locations in the city with fewer sales and were later evicted.
In the last four years, at least 50 of their restaurant workers have filed sexual harassment complaints with the EEOC or state courts.
Shares of McDonald’s have fallen 1% over the past year, giving it a market value of $ 165 billion.