Seth Rogen announces the launch in the United States of his company Houseplant: “This is the work of my life sincerely”
Seth Rogen has announced the US launch of his company Houseplant.
The 38-year-old Pineapple Express actor revealed that his “hand-smoked” marijuana brand will arrive in California on March 11th.
“If you know anything about me, I’ll assume I really love weeds,” Seth began on his Instagram account. But what you probably don’t know about me is that I’ve been working at my own weed company for the past ten years, and we’re finally ready to launch into the United States.
Coming soon! Seth Rogen has announced the US launch of his company Houseplant
“It’s called Houseplant, and what we’re doing is offering you the best varieties of weeds I’ve been manually selected, and by that I mean smoking them by hand. It’s just the herb I love that I want smoking, comes in these adorable little cans.We have one orange for sativa and one purple for indica.And it even stacks!
Houseplant not only includes Seth’s favorite weed varieties, but also includes accessories like table lighters, a set of vinyl boxes, and even an ashtray designed by the actor.
“We have things like this block table lighter, which is a table lighter with an ash tray for the lid,” he said. I lose my lighters all day, but no more because this guy is hard to lose. This is just the beginning. This is, honestly, the job of my life and I had never been excited about anything. I hope you like it “.
Seth initially launched Houseplant, a line of pre-laminated joints and soft ice capsules, in 2019 with Evan Goldberg.
Start a buzz! Houseplant not only includes Seth’s favorite weed varieties, but also includes accessories like table lighters, a set of vinyl boxes, and even an ashtray designed by the actor.
“Come in these adorable little cans”: Rogen showed off the sleek cans that contained his product
Snazzy: Orange cans will carry your sativa weed line, while your purple can will have sativa
The products were sold in several Canadian provinces, but now Houseplant will be available in California.
The products will initially be available for purchase on the Houseplant website, followed by plans to sell them at several California dispensaries this spring.
Rogen and Goldberg “personally” tested hundreds of strains before landing on the three available at launch: two satives, Pancake Ice and Diablo Wind, plus one indica, Pink Moon.
Passion: Rogen called the line his “work of life”
“I can sell grass”: Rogen showed off a handful of his sativa, Pancake Ice
“Houseplant was born out of our love and passion for cannabis, design and art,” Seth said in a press release.
‘Evan and I also recognize that our lifelong dream of creating a cannabis lifestyle brand like Houseplant comes with the commitment to change the unfair and racist cannabis laws that still exist in today’s society.
“We understand our responsibility to help correct these mistakes and are dedicated to creating a more diverse and equitable cannabis industry.”
Story: Rogen initially launched Houseplant, a line of pre-laminated joints and soft ice capsules, in 2019 with Evan Goldberg
Right: Rogen has not shied away from expressing his fondness for marijuana