Mexico City.
Since it was launched, Rihanna’s lingerie brand has earned a reputation for being one of the most inclusive names in fashion, and its latest casting is proof of that.
And it is that Tamera McLaughlin, 23, became Savage x Fenty’s first dwarf model and ambassador, making the announcement on your own account Instagram.
According to the American influencer, her role with the lingerie brand is a crystallized goal.
“I shared my (dream) with my manager and she started talking to me about life, telling me, ‘You’ll get what your heart desires, keep posting and create expectation on social media.’ “, he acknowledged on the news portal Buzzfeed.
To do this, the two organized a photo shoot with a set of Savage x Fenty, which went viral.
“The same week I was sent the underwear I ordered, I received an email saying that they had somehow seen one of my viral videos and Fenty was interested in hiring me as ambassador I cried immediately! That’s how fast it happened, “admits the young model.
Rihanna has consistently highlighted bodies that are rarely given space on the catwalk, choosing breast cancer survivors, pregnant women, and male models from various bodies.
The singer made similar waves with Fenty Beauty, Changing industry expectations when the brand launched with 40 base shades in 2017.
This inclusion also seems to be giving financial results to the performer as well as her fashion house Fenty, Supported by LVMH, Recently stopped its operations, its lingerie brand reached a valuation of $ 1 billion earlier this month, according to Forbes.