People heard about this game Genshin impact? Pretty big deal. So big that it has amassed more than $ 1 billion (i.e. three commas, people) in mobile revenue since it was launched nearly six months ago on September 28th.
The data, as usual, comes from industry analysts Sensor tower, who found that Genshin impact reached this high figure faster than any other game on the market. Even how monstrous it is Pokémon Go, with more than $ 4 billion in revenue and accounting, it took nine months.
Before we are too celebratory, I should keep that in mind Genshin impact is a game of gacha. Basically, users play the lottery to unlock new characters Breath of the Wild-world style. While the vast majority of people won’t spend a penny on these types of games, the genre is based on catching “whales” or big spenders and bleeding them to their full value. As such, people with an unhealthy propensity for gambling tend to be the most common victims.
Of course Genshin impact sees a huge increase in revenue every time its developer, the Shanghai-based MiHoYo, launches a new character. According to Sensor Tower, the game’s daily revenue averages about $ 5.8 million, but when the mysterious Zhongli was added to Genshin impact on December 1, for example, the studio earned a total of $ 15.5 million for the day. The arrivals of Ganyu, Xiao and Hu Tao had a similar spending fervor.
I don’t know what to do with this information. That’s a lot of money. Congratulations to the miHoYo executives, who I’m sure are taking advantage of their wealth and not just passing it on to NFT or fossil fuels or something.