While we can often be a pretty nasty group in the car enthusiast community, in one thing many of us seem to agree on Genesis X concept. it looks phenomenal. That’s why I should be excited that the luxury vehicle manufacturer has recently released one tweet wondering how many people he would leave a $ 1,000 deposit per a.
The writing of the tweet It is very strange. Typically, when vehicle manufacturers post headlines on social media to assess interest in a concept car, they will say something along the lines of “like you want us to build it!”. or “what do you think, should we do it?” Perhaps Genesis is trying to convey that it is serious to produce the X Concept not more if you are all serious about buying one. Which is fair, because humans have a habit of saying they will do something, begging for it and then not appear when he pushes he gets to push.
But I also find it hard to believe that a brand like Genesis, which would benefit from the full weight of Hyundai’s scales with all the market research it can buy, would be caught like that outwe watch for the enthusiasm for the X Concept that would ask for comments on Twitter to make that decision. Especially when this is not Genesis’ first rodet in the field of sports coupon concepts, and the company should know damn now that people were digging their stuff. We have already been here.
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Right there is the scrub. If Genesis hadn’t done it twice in the last four years, I might be inclined to take the tweet to the fullest. But only so many exhibition vehicles can be produced in this sense, without a production counterpart, before the sight of another seems more like a mockery than a statement of intent.
It’s very similar to when Mazda trotted the engine with rotation RX-Vision concept in 2015, then a racing version of this strictly for great Tourism last year, and then announced it completely leaving high-level sports careers two months ago. It is constantly said that exercises like these represent “the soul of the brand” or whatever, but when these values are not represented in the products for sale, they do not gain the enthusiastic confidence that public relations departments seek to cultivate. so desperately.
I hope this case is different; I hope Genesis is actively considering how to bring some kind of two-door to market and that the result looks as much like the X concept as possible. I hope Genesis is just playing on Twitter because he knows the car will come and he knows it will be delivered.
In personal terms, the X Concept works because I can see a lot of references to past luxury sports cups and sedans. The lower angle bumper evokes the E39 M5; the slippery, clean, bright green body is reminiscent of the Jaguars of the 1990s; and I cannot help but detect some Eunos Cosmo in a very low and wide posture, especially from the rear view. The dual-beam headlights that extend across all the front fenders are certainly not suitable for production, but they are one of the few visual brand motifs I’ve observed in a modern car that I don’t find unpleasant.
Regardless of what happens from now on, the X Concept is a triumph of design. But Genesis has the power to do so much more than that.