A leading conservative group is targeting the business community with a seven-figure advertising purchase on CNBC and local television defending Georgia’s new voting law from its corporate critics, Axios has learned.
Why is it important?: By focusing on suite C through a network that observes, Heritage Action for America offers a replica to some companies, even Major League Baseball, after having entered politics so prominently .
What they say: “President Biden Lies About Georgia’s New Electoral Reform,” says a 60-second ad, which is part of a roughly $ 1 million purchase on digital, cable and local television in Georgia. “This new ethics law doubles early voting on weekends.”
- Jessica Anderson, executive director of Heritage Action, told Axios, “After weeks of media rotation and corporate stances around Georgia’s new voting law, we thought it was time for someone to tell the truth.”
- “The truth is that the new law makes it easier to vote and cheat more: Heritage Action is behind Governor (Brian) Kemp, state lawmakers and Georgians who made this happen.”
The background story: Critics of the law say its measures are aimed at ruling highly democratic jurisdictions and will further hurt black and Latino voters.
- Georgia-based Delta Air Lines and other large companies and civic groups have condemned the vote changes made in Georgia and other states following Biden’s victory over former President Trump in November.
- Major League Baseball responded by moving this year’s All-Star game from Atlanta to Denver.
- The reactions sparked criticism and warnings from Senate minority leader Mitch McConnell and other Republicans.