Disney is remodeling the Jungle Cruise attraction for insensitivity criticism

Orlando, Florida. Jungle Cruise, one of the original attractions of Disney parks, will be remodeled to make it more in line with the 21st century after some criticized it as racially insensitive in recent years.

The attraction will be updated by Disney’s so-called “Imagineers” at California’s Disneyland and Florida’s Magic Kingdom parks, which will give it a new plot and characters that “reflect and value the diversity of the world around us,” Disney said in a block on Monday.

“As Imagineers, it is our responsibility to ensure that the experiences we create and the stories we share reflect the voices and perspectives of the world around us,” he said. Carmen Smith, A Disney executive, in the letter.

The attraction, inaugurated at Disneyland in 1955, was criticized for its portrayal of Indigenous people as savages or bounty hunters.

Last summer, amid calls to change the attraction of Splash Mountain for its link to “Song of the South,” the 1946 animated film that many consider racist, Disney executives said they would change the theme to “The Princess and the Frog,” a 2009 Disney film starring an African-American protagonist.

Disney then said the changes had begun the previous year, but the announcement was made as companies around the country changed old brand names and logos amid protests over racial justice after the death of George Floyd at the hands of Minnesota police.

Three years ago, Disney removed the “bridal auction” from the Pirates of the Caribbean attraction as it was deemed offensive to present a group of women in a row with offers for sale.