The return of the Ford Bronco has been approved by anyone who likes the renovation, maneuverable all-terrain classics, and Ford has wanted to make the most of it. Which means now that we could possibly see Bronco-only dealerships in the very near future. One hundred stores have already approved Ford’s offer.
This idea actually came from the dealers themselves, not from Ford, Automotive news reports. This is because demand is tan high that it really makes sense to invest money in construction a different showroom specifically for the Bronco, Bronco Sport and all future models or derivatives. And, as a bonus, Ford will reward Bronco’s dedicated dealers with a slightly higher product allocation.
It probably won’t be a bad strategy. Bronco reserves are being converted to sales exceeded 65 percent, which is a pretty impressive statistic, as the reservations were made with a refundable income of just $ 100. And Bronco Sport has sold more than 23,000 units so far in the first quarter of 2021.
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When it comes to numbers like this, it’s almost a guarantee that not only will you see more Bronco models in the future, but Ford is going to milk the exaggerated train for all it’s worth with different trim options and lifestyle merchandise.
Ford’s representations provided to Automotive News show a modern yet rustic wood panel shop that could easily function as an elegant restaurant. There is a lounge area, a personalization center and space for some Broncos both inside and out. Is beautiful. And the goal is to create an independent space for a popular product, but one that is still close to a suitable Ford dealership to maintain the strong brand identity.
The first Broncos are scheduled will be delivered this June.