Liberty launches new mobile rates for AT&T customers aged 50 and over

So defined as the first bid move since the acquisition of AT&T Puerto Rico, Liberty Puerto Rico announced today a new mobile service rate plan for residents of Puerto Rico and the US Virgin Islands (USVI), aimed at people aged 50 and over, called Unlimited 50+.

Under this new plan, discounts and security features against mobile fraud will be offered to new and existing customers.

“This offer is important to us because it is the first we introduce to our new mobile customers,” said Naji Khoury, president and chief executive officer of Liberty Puerto Rico. “As we have been doing for our broadband, video and telephony customers, we want to offer our mobile customer base exceptional service, combined with a first-class network and more value for money. We now have more flexibility. to modify our offerings, taking into account the needs and preferences of our local markets “.

The Unlimited 50+ plan includes unlimited voice, text, and date services in Puerto Rico, USVI, the United States, Mexico, and Canada for $ 60 per month per line, or $ 40 per month per line for two lines. subscribers who sign up for automatic payment and electronic invoicing options. The offer allows a maximum of two mobile phones per customer. In addition to the two lines, customers can add, per line, one tablet with an unlimited date for an additional monthly charge of $ 20 or a smartwatch (“Smart Watch”) For $ 10 per month. In addition to the special rate, the Unlimited 50+ plan offers free text messaging to more than 120 countries and access to AT & T’s 5G network in Puerto Rico, USVI, and the United States at no additional cost. This offer also includes Mobile security, A feature that automatically blocks and / or generates fraudulent call alerts and junk mail.

Waldo Hooker, vice president of customer experience at Liberty Puerto Rico, added that the company created this offering to meet the needs of the population segment 50 years onwards, which has been steadily growing on the island. “It is well known that the 50+ segment in Puerto Rico and the U.S. Virgin Islands is proportionally more significant than in other U.S. markets.” Recent data from the Institute of Statistics of Puerto Rico reflect that the average age in Puerto Rico continues to rise, from 37 years in 2010 to 43.2 years in 2019.

“We are very pleased to offer this rate to adults 50 years and older, to provide this segment of customers with a plan that best fits their current connectivity and communication needs,” Hooker noted. “New and existing customers who qualify for this offer can visit any AT&T store to sign up and start getting more value, quality service, and faster mobile network access in Puerto Rico and the Northern Virgin Islands. -americanes “.

To opt for the Unlimited 50+ plan, Customers must meet eligibility requirements. Account holder must be 50 years of age or older. Customers also have the option to choose a new mobile phone from a wide variety of models, including 5G compatible devices, or bring their own device.

To enroll in the Unlimited 50+ plan, customers must visit an AT&T store, kiosk, or authorized reseller in Puerto Rico and the U.S. Virgin Islands, and present a valid government-issued ID that displays information. about age and direction.