Prince Harry and Meghan Markle expanded their average presence: they signed an exclusive podcast contract with Spotify

Prince Harry and Meghan Markle will have their own podcast and Spotify has obtained the exclusive rights to its content. The streaming company announced on Tuesday that it had signed a multi-year deal with the two from Sussex and its newly formed production company: Archewell Audio. Details of the deal were not disclosed.

Spotify reported that the project will begin with a Christmas special presented by Harry and Meghan and will include stories about “hope and compassion” told by different guests. Already in 2021 the couple will produce and present their first series of podcasts through Archewell Audio and we can choose for free through the application.

“What we love about podcasting is that it reminds us all of that we must take a moment and really listen, connect with each other without distractions”, The Dukes of Sussex said in a joint statement announcing the news. In it, we also assure that, with all the problems of 2020, “it had never been so important to hear each other’s stories and record the interconnected we all are”.

Ever since they left their roles as members of the British enhancement and moved to the United States, Harry and Meghan seem to be following a similar path to the Obamas. The former president of the American country and his wife also founded a production company, Higher Ground, and signed partnership agreements with Netflix and Spotify.

This partnership seeks to grow Spotify’s global audience, which currently has 320 million monthly active users, through this format. The company said in a statement that the two “they will present and produce podcasts that will build a community through shared experiences, narratives, and values”.

Other high-profile figures who have signed similar agreements in recent months are: Kim Kardashian West, in June; Michelle Obama debuted “The Michelle Obama Podcast” in July and “The Joe Rogan Experience”, one of the most popular podcasts in the world, is now exclusive to the company.

“The Duke and Duchess of Sussex may live in California, but the power of their voices lies in their status as citizens of the world,” said Dawn Ostroff, commercial director of content and advertising for Spotify. “We are very proud to work with the Duke and Duchess of Sussex and look forward to hearing from them and to other creators who raise them through our global platform,” he added.

Under the title Archwell Audio – the number that bears its foundation in honor of his son, Archie – the Dukes of Sussex have presented the first content: a brief catch in the explanation of the content that can be heard periodically and free form on your channel.

“This is a time to celebrate kindness and compassion, something we have seen in many places throughout this year.” Meghan assures before referring to her special Christmas.

The deal with Netflix takes place about three months after the Dukes of Sussex will sign a $ 150 million, multi-year contract with Netflix to make exclusive content.

The Duke and Duchess of Sussex have been welcomed by the celebrity circuit after getting rid of royal duties in March. One of her last investments was in a brand new vegan coffee, which Oprah Winfrey promoted to her 19.2 million Instagram followers, quite a favor for her friend.

The announcement was made through Fortune, the New York City-based business magazine, on December 14th. The Duchess is inviting Clevr Blends, a women-led startup that produces instant oat milk coffees. In a statement announcing her investment in the brand, led by co-founder and CEO Hannah Mendoza, Meghan made clear her interest in supporting women-founded businesses. This personal investment is the first to be made public.

“This investment is in support of a passionate entrepreneur who prioritizes building a community along with her business,” the duchess said in a statement to Fortune. “I am proud to invest in Hannah’s commitment to obtaining ethical ingredients and creating a product that I personally love and that has a holistic approach to wellness. I believe in her and I believe in her company “, he will express.

With information from EFE

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