ELIn the early hours of Friday afternoon, it was becoming an average day for Kim Kardashian West. She had uploaded videos to her Instagram story showing the newest designs from her SKIMS clothing line and had posted photos of her resting in her living room, with a thin gold band still on her ring finger.
But a few hours later, it was announced that Kim had filed for divorce from her husband Kanye West after nearly seven years of marriage.
The Kardashians are famous for their business acumen. Beyond appearing in his reality series Keep up with the Kardashians, each of the sisters has their own business.
Kylie Jenner runs a $ 1 billion makeup empire, Kim has a beauty and makeup line, Khloe owns the clothing brand Good American and Kourtney developed a Goop-inspired called block Poosh.
And perhaps the latest example of the family’s talent for creating profitable businesses is Kendall Jenner launching a tequila brand. But not wanting to be considered a more endorsed liquor by a celebrity, Kendall submitted his tequila 818 anonymously to a handful of contests and won quite a few awards. In doing so, it proved to be a quality product on its own merit.
With these measures, it should come as no surprise that after months of speculation, Kim and Kanye are headed for divorce, the expected confirmation of the rumor was part of a broader game plan.
According to TMZ, which first announced the news, the divorce is proceeding smoothly, with both parties already agreeing on joint custody of their four children in the north, 7; Center, 5; Chicago, 3; and Psalm, 1. The media also reported that Kim and Kayne are fine with the terms of their prenup and are “very far away” in reaching an agreement on their various properties.
With such a friendly divorce, the question arises: why did you file Kim now?
Kim is being removed by the divorce lawyer of the great Laura Wasser (the basis of the character of Laura Dern) History of marriage), who previously said he liked to file for divorce from his famous client on a quiet Friday, ideally before a holiday weekend, in hopes that the press would overlook it.
It seemed like the previous weekend would have been the perfect opportunity to show up, if there were any for one of the most famous women in the world, being dominated by the removal of former President Donald Trump and the distraction of the long weekend and Valentine’s Day.
Therefore, it cannot be coincidental that the presentation takes place just under a month before the final season of Keep up with the Kardashians aires on March 18th.
“Similarly, Kim has been silent since it was first reported her marriage was on the verge, keeping up appearances occasionally wearing her ring and posting on social media normally.”
The Kardashian-Jenner family has long used their program to address situations they would not elaborate on in real time, rather than waiting for the dust to settle to have the final say, which often allows them to control the story.
When it was rumored for months that Kylie Jenner was pregnant, there was no comment from her team until she dropped a video showing her pregnancy trip. A few months later, her pregnancy was her plot for the season.
For the most part, Khloe Kardashian let the drama between her partner Tristan Thompson fool her — once she was nine months pregnant and again when she was accused of having connected with her friend. of the Jordyn Woods family — appeared on the screen.
Similarly, Kim has been silent since it was first reported her marriage was on the verge, keeping up appearances occasionally wearing her ring and posting on social media normally.
Last year had been extremely rocky for the couple, apparently provoked by West announcing he was running for president. While on the campaign trail, he made a strange bewilderment and said Kim had considered aborting his daughter North. The result was catastrophic and Kim was seen flying west to Wyoming and having a tearful breakdown in her car.
One of the last times Kim publicly addressed her marriage to West was in July 2020, when she came out with a statement discussing her bipolar diagnosis, writing that she “kindly asks[s] that the media and the public give us the compassion and empathy we need to overcome it ”.
One would only have to expect Kim to use the final season of the show to tell her side of the story, without social media and news media weighing in on all the developments.
In a way, it’s a beautiful arc of characters for herself. The first season tried to fight to get and deal with fame, even in their unknown territories, and now, 14 years down the line, Kim fully controls her life and her choices, but as always, surrounded. of family.