According to market data compiled by Counterpoint research, Apple’s smallest iPhone since the 2016 iPhone SE, the iPhone 12 mini, struggled to secure a place among the top five best-selling smartphones in January this year.
According to market data, the honeiphone 12 mini reached the eighth best-selling smartphone in the world in the first month of the year. However, last year’s iPhone 12, iPhone 12 Pro Max, iPhone 12 Pro and iPhone 11 enjoyed dominance at the top of the list.
It has been reported that the 5.4-inch “iPhone” has suffered disappointing sales, even, according to Apple, it has reduced production due to “much lower” demand than expected. The smaller phone includes the same features as the larger 6.1-inch iPhone 12, which includes the same camera system, chip and overall design. The mini, however, includes a significantly smaller battery and obviously a less immersive screen.
Despite its struggles, according to reports, Apple still plans to keep the 5.4-inch form factor alive in the 2021 iPhone 13 line. The new phone, along with the rest of the range, will likely benefit from the Improved battery life thanks to the A15’s energy efficiency, which should address iPhone 12 mini customers’ concerns about the short battery life.