During its “Spring Loaded” event, Apple announced a purple iPhone 12 that would arrive later this month.
Framing it as a spring color, Apple made a quick mention of the upcoming new iPhone 12 model during the event. The new color is only available for the iPhone 12 and the standard iPhone 12 mini, not for the “Pro” models.
The purple iPhone 12 is pre-ordered on Friday, April 23rd. It starts arriving a week later, on April 30th.
“The amazing iPhone 12 is the world’s most popular smartphone,” Greg Joswiak of Apple wrote in a press release, “and the iPhone 12 family has a customer satisfaction rate of over 99 The new purple finish, just in time for spring, adds another fun and bright option to the lineup, and we think customers will love it.This gorgeous new color joins the iPhone 12 and iPhone 12 mini family , which is available in five other stunning finishes and features an advanced dual camera system, Super Retina XDR display, enhanced durability, A14 Bionic, the fastest chip of all smartphones, with long battery life and best 5G experience on any smartphone “.

The purple iPhone 12 and iPhone 12 mini arrive on April 30th
The iPhone 12 starts at $ 799 for 64GB of storage. The iPhone 12 mini starts at $ 699 for the same 64 GB. The phones include the same A14 chip, 5G wireless and a Super Retina XDR display of the models that were launched in the fall.
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