Facebook’s profits rose 53% in growing control

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The company said Wednesday it made a profit of $ 11.2 billion in the last three months last year, an increase of more than 50% over the previous year. Facebook (FB)Revenue rose 33% to about $ 28 billion during the quarter, demonstrating the durability of its core advertising business despite the pandemic.

Combining several Facebook apps, including Instagram, Messenger and WhatsApp, the company reported 3.3 billion monthly active users, a 14% year-over-year increase.

“We had a strong end to the year as people and businesses continued to use our services in these difficult times,” Facebook CEO Mark Zuckerberg said in a statement.

Although Facebook ended the year with a strong note, it once again warned of the challenges of the year ahead, including the “evolving regulatory landscape,” as well as the iPhone software changes that they are expected to harm your advertising business.

Dozens of states and the federal government sued Facebook last month, alleging that the social media giant has abused its dominance in the digital market and engaged in anti-competitive behavior.
Facebook also continues to face the spread of harmful content on its platform. Messages promoting violence during the opening week circulated on Facebook despite its crackdown since the January 6 Capitol riots, a group of technical vigilantes found.

“Despite negative publicity and antitrust cases, there seems to be nothing that can stop what is possibly the world’s most important advertising platform,” said Jesse Cohen, senior analyst at Investing.com.

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